The Waistband That Makes Northrune Shorts More Comfortable
Northrune is an outdoor clothing brand sewn 100% in Minnesota — but what does that actually mean?
It means that from the fabric cutting to the contouring, sewing, overlocking, and final touches, Northrune does it all in-house. Every product we create is made entirely here in Minnesota, start to finish.
In the grand scheme of things, that’s rare. Around 97 to 98% of all clothing today is made overseas.
Think about it — the clothes you’re wearing right now probably weren’t made anywhere near you.
So why do most brands outsource production?
The answer is simple: cost. Labor overseas is cheaper, materials are mass-produced, and factories can pump out thousands of pieces a day. It’s fast, it’s convenient, and it makes profits look great on paper.
But when a brand sends production overseas, it loses connection to its own work. Designs are shipped out, and months later, boxes come back — often with no real sense of who made them or under what conditions. The story behind the clothing disappears.
We wanted to make clothing that means something — pieces you can feel proud to wear because they’re real, local, and built with purpose. Every stitch, every seam, every detail is done right here in Minnesota by hand. We see the process from start to finish and make sure every piece lives up to the standard we set.
Being sewn 100% in Minnesota isn’t the easy route — but it’s the right one. It keeps jobs local, supports small-town craftsmanship, and ensures that every item with the Northrune label is made with integrity and care.
In general, the clothing industry is one of the largest contributors to global pollution — responsible for roughly 10% of all carbon emissions worldwide, and a major source of water waste and chemical runoff. Most people don’t realize how much energy and fuel it takes just to create a single piece of clothing — from production to shipping, packaging, and delivery.
That’s why we decided to take real action. Northrune has committed to planting trees to offset our carbon emissions and make our products as environmentally responsible as possible.
For example, we did a deep dive into the Northrune Original Pant, calculating the full environmental impact — from the energy used to power our sewing machines, to the shipping materials, and even the short drive to the post office.
To help offset those emissions, we donate to the Arbor Day Foundation, which plants trees on our behalf. Trees are one of nature’s best tools for fighting climate change — they absorb carbon dioxide, clean the air, provide wildlife habitats, and help restore balance to the planet.
If you’d like to see our receipts and more detailed information, click “here.”
As of now, the Northrune Pants are carbon neutral and sewn 100% in Minnesota using our own sewing techniques that we developed by hand.